x Virgin Mobile
Blinkwashing
Blinkwashing was a first of it’s kind interactive YouTube experience that explained in two and a half minutes exactly what Virgin Mobile had to offer - in a way the world had never seen before.
The YouTube experience allowed people to control the video they were watching with their eyes. When the viewer blinked, the video player seamlessly transitioned between different films featuring the same script about Virgin Mobile’s offerings, picking up precisely where the last one left off delivering all the facts...deep inside your mind.
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