x Riley Rose

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Who is Riley Rose?

A partnership with fashion retailer Forever 21 to launch their new beauty brand and concept store in Los Angeles called Riley Rose.

We created a tactile / interactive outdoor campaign encouraging pedestrians to rip and peel apart layers of our posters. Each tear revealed a multitude of poster layer - evolving the artwork and teasing the launch of this new store.

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All Projects

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Angelica GarciaProject type

Virgin MobileProject type

Google NestFilm

ChromebookFIlm

ChromebookFilm

Virgin MobileInteractive

B-ReelInteractive Website

Burger KingProject type

White Pike WhiskeyBranding

Google PixelFIlm

Reading is FundamentalCampaign

New BalanceProject type

Sour Patch KidsProject type

HurleyProject type

Google PixelFilm

ReebokFilm

Young Guns InternationalCampaign

Hudson Highlands Fjord TrailCampaign

eMusicCampaign

MINI CooperFilm

MINI CooperCampaign

New BalanceCampaign

TargetCampaign

Google AIFilm

Facebook MessengerFilm

Tito's Handmade VodkaProject type

Miller LiteCampaign

ReebokCampaign

Blue Cross Blue ShieldFilm

LGInteractive

Matthew E. WhiteProject type

Google Pixel 5AProject type

Arts & LettersSwag

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Jed Grossman © 2021

Jed Grossman © 2021